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X Financial partners with NBA China

China Daily | Updated: 2018-10-09 07:39

Personal finance company X Financial has become an official marketing partner of NBA China.

The new multiyear deal makes X Financial the first firm of its kind to partner with the league's China branch.

The announcement was made in Shenzhen on Monday by X Financial chairman Tang Yue, the company's president, Cheng Shaoyong, NBA deputy commissioner Mark Tatum and NBA China CEO Derek Chang.

X Financial partners with NBA China

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