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Apple may face sour response

By Ma Si | China Daily | Updated: 2018-09-14 07:45

Latest iPhone models unlikely to do so well in China due to absence of major upgrade

Apple Inc's dual SIM card design for new iPhones in the Chinese market will resonate well with local consumers, but the lack of a major upgrade is likely to dent their enthusiasm to buy them, experts said on Thursday.

The comments came shortly after the US tech giant unveiled its biggest and most expensive iPhone at a launch event in California. The iPhone Xs models for China have a special design: dual physical SIM cards, different from versions in other countries that come with an "eSIM" feature.

Apple may face sour response

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