Hisense starts innovative expansion in Africa

QINGDAO - When Hisense, a Chinese consumer electronics company, opened its plant in South Africa in 2013, local employees took the bus or carpooled to get to work.

Now, most of them drive their own cars and sometimes "scramble" to find a parking spot.

"Some of the cars are secondhand or entry-class, but it still highlights the improved income and living standard," said Li Youbo, manager of the South African branch of Hisense.