Anta eyes cooperation with major global brands
By Wang Zhuoqiong | China Daily | Updated: 2018-08-21 07:52
Anta Sports Products Ltd, China's leading sportswear company, is looking for possible collaboration with a global sports brand to explore international markets, said a company executive.
Zheng Jie, president of Anta, said in an interview with China Daily that the company delivered a record performance in the first six months ended June 30.
"We are expecting a global brand that is complementary to Anta's current multiple brand portfolio," said Zheng, adding that each of its existing brands has unique market positions.
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