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Red tours salute history, spawn big market in China

By Chen Meiling | China Daily | Updated: 2018-07-30 07:40

Young Chinese people are showing a growing interest in "red tourism", travel industry insiders said.

Red tourism refers to trips to places known for their association with the evolution of the Communist Party of China or CPC, and related aspects like history, culture, heritage.

Such trips are designed to sensitize younger generations to China's modern history, and to inspire them to pursue excellence, so that their expected achievements in their respective fields would contribute to China's progress, in line with the economic development trend of the last few decades.

Red tours salute history, spawn big market in China

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