It's all about who's wearing what
By Reuters | China Daily | Updated: 2018-06-06 07:19
Adidas and Nike head the list of heavyweights in Russia, Reuters reports
BERLIN - Adidas can declare itself the winner over archrival Nike in the upcoming soccer World Cup even before the first match kicks off.
The German sportswear brand is kitting the most teams at the finals and is also the official sponsor of the tournament. However, it expects only a limited financial impact, partly because this year's World Cup takes place in Russia, where the economy is in the doldrums.
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