Startups, SMEs pick express e-route to success in markets abroad

Chinese small and medium-sized enterprises are tasting success in overseas markets through cross-border e-commerce platforms such as AliExpress from the Alibaba stable.

Launched in 2010, AliExpress aims to provide online buyers worldwide wider access to Chinese products made by small businesses.

With a reach spanning over 220 countries and regions, AliExpress has already helped many SMEs to expand their sales channels abroad. Its online marketplace serves over 100 million consumers worldwide.