CUSTOM-MADE BEAUTY

The cosmetics industry is using technology to draw Chinese consumers. Chen Meiling reports.

A robot waves its arm as it applies foundation to your face. You use your phone to try different colors of lipstick. You say you want to remove some annoying pimples and a disembodied voice gives you advice and even arranges the delivery of some facial cleanser to your house.

During the third Viva Technology conference, a major global innovation and technology event held in Paris from May 24 to 26, many exhibitors showcased how the latest technologies are changing how we see ourselves and how AI, virtual reality, big data, genetics, robotics and 3D printing are being used by the cosmetics industry.