Inspired by tradition

Qeelin, a jewelry brand which draws on Chinese culture for its creations, sees a bright future.

Jewelry brand Qeelin recently held an event in Wangfujing, one of the most prosperous areas in Beijing, to mark the opening of its WF Central boutique. Brand founder and creative director Dennis Chan, CEO Christophe Artaux and Chinese actress Nazha were present.

The boutique features a unique jewelry display cabinet, and is the brand's fourth store in Beijing.