A NEW FRONTIER FOR TOURISM

Running and hiking enthusiasts heat up local tourism in Yading, Sichuan province, Yang Feiyue reports

An international cross-country running event has put Yading on the map of tourists worldwide and brought significant changes to the lives of locals.

Held during the recent Labor Day holiday, the cross-country running event was a joint effort between the local government, Chinese company Migu Run and Italy-based International Skyrunning Federation. The event attracted more than 1,000 participants from 25 countries and regions.