Subtle touch of the readers proves a hit

The slow pace and soft focus of a CCTV literary show seem to be appealing to viewers. Wang Kaihao reports.

Former NBA superstar Yao Ming is taking to a new kind of stage.

Unconventionally, the man, who is probably one of the best recognized Chinese athletes on the international arena, is showing people another side to his personality with The Readers, a TV program produced by China Central Television.