Coca-Cola eyes healthy returns with Beijing LePur deal

The Coca-Cola Co China is expanding into the yogurt business with an investment in Beijing LePur to boost its health and well-being innovation.

According to an agreement signed with Beijing LePur, the companies will collaborate in areas that include new product development, digital innovation and incubation of new brands.

The investment in LePur is an example of Coca-Cola's consumer-centric strategy as the company continues to expand its portfolio, according to the beverage company.