TCL unit, App Annie joining hands for bigger global reach

App Annie, a leading mobile data and analytics service provider, said on Friday that it has teamed up with Shenzhen Hawk Internet Co Ltd, a wholly-owned subsidiary of TCL Corp, to help the latter expand its presence in overseas markets, especially in countries and regions participating in the Belt and Road Initiative.

Statistics from App Annie showed the downloads of Hawk Internet' apps in India, Brazil and the United States have witnessed rapid growth, and the Shenzhen-based innovative internet company said it doubled its investment in economies involved in the Belt and Road Initiative last year.

Dai Bin, App Annie's director of China affairs, said: "The downloads of Chinese apps in the Belt and Road economies accounted for 55 percent of the total overseas market in 2017, compared with 47 percent in 2015."