Telling Chinese firms' stories well

Rachel Catanach-led FleishmanHillard seeks to communicate corporate achievements to the world

Companies don't value their reputation until there is a crisis, said Rachel Catanach, president and senior partner of FleishmanHillard in charge of the China market.

The global communications agency specializes in a variety of areas, including crisis communication, media relations, public affairs, brand marketing, reputation management, and research and analytics.