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Pakistan's men finding room to groom

China Daily | Updated: 2018-02-23 07:23

ISLAMABAD - Nails are buffed, blackheads scrubbed and coffee sipped to the sound of clipping scissors inside the 'Men's' salon in Pakistan's capital city, where a growing number of male patrons are set on revamping their style.

The country has notions of masculinity where men are often expected to be austere and flamboyant styling is to be avoided.

But savvy entrepreneurs in urban centers have latched on to a new metrosexual trend: male beauty salons.

Pakistan's men finding room to groom

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