Taobao taps elders for senior shopper advice

For 83-year-old Li Lu, it's never too late to learn, shop and work - especially in the virtual world.

Li is among 10 seniors hired as product counselors at China's largest online service, Taobao.com, which will launch a new app on Thursday to allow seniors easier shopping access.

"I've always enjoyed interacting with people ever since I was young, and hope to do something significant and interesting even at an age like this," chuckled veteran online shopper Li, who graduated from Tsinghua University and lives in Hangzhou, capital of Zhejiang province, where Taobao is based.