Guide to improve e-sales deliveries

A more comprehensive and better regulated data-sharing system is expected to be set up among e-commerce and delivery businesses for concerted development of the two industries following the issuance of a guideline by the General Office under the State Council on Tuesday.

The guideline stresses that while both businesses are developing quickly, the two have become increasingly intertwined in recent years, and contradictions keep emerging in regulations governing the two industries, limiting the development of both.

According to the guideline, rules in data sharing and protection in both e-commerce and delivery services will be more comprehensive. Risk evaluation systems will be set up regarding issues such as miscommunication and loss of data. Data and other information in the two industries will be better exchanged and shared to improve efficiency as long as consumers' personal information is protected, according to the guideline.