Nongfu Spring taps skin care sector with crossover products

China's bottled water conglomerate, Nongfu Spring, is tapping into the skin care market, the Hangzhou-based company announced on Sunday night.

But instead of using aqua, which tops many skin care product ingredients, the company said "there isn't a single drop of water" in three of its newly launched products, which are facial masks and two types of toners.

Instead, the company has sourced 400 metric tons of natural birch sap from Finland as the base of its products, which are marketed mainly as strong moisturizers and branded as Yoseido.