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Old-world charm in Europe? Cafes serving Lucky Charms

China Daily | Updated: 2017-10-14 07:36

Cereal cafes on the continent are tapping into a wave of nostalgia for American breakfast bowls

BARCELONA, Spain - Travelers wandering the streets of European capitals in search of old-world charm might just as likely stumble upon a bowl of Lucky Charms.

Cafes serving American breakfast cereal have exploded in popularity in Europe as young entrepreneurs tap into both nostalgia and novelty among customers who'll pay between $3 and $9 a bowl. (In U.S. supermarkets, you can buy entire boxes of cereal for less.)

Old-world charm in Europe? Cafes serving Lucky Charms

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