Mary Kay seeks healthy options

World-leading direct-selling producer Mary Kay China Co Ltd is expanding its business from cosmetics to the health and well-being market, enlarging its potential customer base from adult women to include the elderly and children.

That could have a big impact on China, which since 2013 has been the largest market for Mary Kay Inc, the Dallas-based privately owned multilevel marketing company with global wholesale sales of $4 billion.

The Mary Kay China Co Ltd has developed healthcare and nutrition products in China to meet the increasing demands for a healthy lifestyle, according to Paul Mak, China president of Mary Kay Inc.