Hearing aid group Sonova aims to drive up sales with new facility

Sonova, the biggest hearing aid maker globally by revenue, said that it is aiming to drive up sales in China, whose population suffers the world's highest levels of hearing loss, with the help of its newly-opened international training institute in Jiangsu province.

Sonova Global Hearing Institute, situated in the city of Suzhou next to the Swiss group's manufacturing base in China, is a training center that offers both theory and practical experience for hearing care staff.

The center, the first international training institute the company has set up, kicked off on Friday and is projected to enroll up to 30 students every month.