Big data lab aims to help meet tourist needs

A new big data lab will help analysts in the travel business track how consumers use all kinds of tourism products.

The lab is a joint effort between a brand-management marketing company under China CYTS Tours, a leading travel service provider, and TalkingData, a mobile data service platform. The lab was launched in Beijing on April 25.

TalkingData has made inroads in the data business for finance, real estate and retails.