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Sergio Rossi finds its feet again

By Sun Yuanqing | China Daily | Updated: 2017-04-28 07:06

Italian shoe brand targets millennials, with a focus on comfortable style. Sun Yuanqing reports.

What do millennials want in their shoe cabinets? Besides glamorous pumps, some might want more versatile offerings.

Italian luxury shoe brand Sergio Rossi, best known for its ultrafeminine and sensual heels, is now trying to meet this demand by putting emphasis on more comfortable styles.

Sergio Rossi finds its feet again

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