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Serving up more bang for the buck

( China Daily ) Updated: 2017-03-21 06:56:04

KUALA LUMPUR - The Badminton World Federation (BWF) on Sunday announced a new tournament structure, with increased prize money, as it looks to raise the sport's profile and ramp up revenues.

The new tour series, featuring six levels, will kick off next year and run until 2021, with at least $1 million up for grabs in each of its top four events.

Federation president Poul-Erik Hoyer Larsen announced the changes following a BWF council meeting in Kuala Lumpur, saying: "The time is right for badminton to soar even higher."

Serving up more bang for the buck

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