Shanghai shoppers make a run on Beijing buns

Shanghai may be well-known for being a fast-paced city that never sleeps, but there is one thing that its residents will slow down for - food.

The latest food craze in the city involves a palm-sized bun topped with dried-meat floss and shredded sea sedges, something many Shanghai-nese normally dislike because of its coarseness.

The bun is sold by Master Bao, which was first established in a quiet residential neighborhood in Beijing in 2009. The company opened its first Shanghai outlet in People's Square in early February, right after the Spring Festival holiday.