Hays report shows domestic companies driving digital transformation

A growing number of Chinese companies are gearing up for digital transformation - the transformation of business activities associated with applying digital technology to all aspects of society - in a move to boost engagement with consumers and improve digital customer solutions, according to a report.

The quarterly report for January to March, released by global recruitment specialist Hays plc, indicates that many Chinese companies will invest in technology in the first quarter and go on a hiring spree after the Spring Festival.

According to the report, companies will speed up their expansion in all areas of e-commerce and digital marketing and there will be a big surge in China's digital transformation in 2017.