NBA's global spotlight firmly focused on China
By Chen Xiangfeng | China Daily | Updated: 2017-01-13 07:09
Chinese basketball fans around the globe will have plenty to crow about heading into the Year of the Rooster.
The NBA Chinese New Year Celebration, running from Jan 27 to Feb 12 and presented by Dongfeng Nissan, will feature the league's biggest stars, a record number of live game telecasts, the debut of a new TV promotion and specially designed uniforms to mark the holiday.
The TV spot, entitled Secret Envelope, stars Golden State Warriors' Stephen Curry, New Orleans Pelicans' Anthony Davis, Houston Rockets' James Harden and Brooklyn Nets' Jeremy Lin.
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