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New Nokia to struggle in China market

By Ouyang Shijia | China Daily | Updated: 2017-01-10 07:49

The new Nokia-branded smartphone may not be able to compete with Chinese local handset brands, as the country now represents the most competitive smartphone market in the globe, analysts said on Monday.

HMD Global, which owns rights to use Nokia's brand on mobile phones, recently announced its first smartphone Nokia 6 to target Chinese consumers. The device will be released exclusively in China through local internet retail giant JD.com in early 2017.

The launch marks the first handset under the Nokia brand since 2014, when Nokia sold its devices and services division to Microsoft Corp.

New Nokia to struggle in China market

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