They're just your type

The craft of artisans working with metal has given way to computer generated artworks that surround us each day - and we barely realize it

When Steve Jobs made his commencement speech to students at Stanford University in California in 2005 he told of how the calligraphy class he attended at Reed College in Portland, Oregon, years earlier had influenced him.

"I learned about serif and sans serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great," he says.