Xiaomi targets premium market with new handsets
By Ma Si | China Daily | Updated: 2016-10-26 07:36
Chinese smartphone maker steps in to exploit opportunities created by Samsung recall crisis
Xiaomi Corp unveiled its first lineup of above-3,000 yuan ($440) handsets on Tuesday, targeting business people and tech-savvy consumers, as the smartphone maker moves to crack the premium segment, suddenly full of opportunity in the wake of Samsung Electronics Co's smartphone recall crisis.
The Mi Note 2 comes with a 5.7-inch curvy display, a feature usually seen in Samsung's flagship handsets. It signals an important shift in the company's strategy of offering young consumers affordable smartphones.
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