Ant Financial expects to break 2015 Singles Day record and exceed $14b in sales
By Bloomberg | China Daily | Updated: 2016-10-10 07:31
Ant Financial, the Chinese payments giant controlled by billionaire Jack Ma, expects this year's Singles Day shopping extravaganza on Nov 11 to top 2015's roughly $14 billion as domestic consumption remains resilient despite an economic slowdown.
The online financial services company expects to handle a record amount of sales, an annual 24-hour online shopping marathon pioneered by affiliate Alibaba Group Holding Ltd that's become a barometer for Chinese internet retail.
As the operator of leading payments service Alipay, Ant Financial plays a key role in the smooth exchange of the enormous sums of cash in play.
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