Custom protection for Chinese

Middle class represents a big opportunity that AIA China, led by John Cai, will exploit by upping investments

AIA Group Ltd, the world's second-largest life insurer by market value, will increase investment in China as it sees a long-term opportunity in the growing demand for protection from the country's swelling middle-class consumers, the insurer's top country executive said.

In a recent interview with China Daily, John Cai, chief executive officer of AIA China, said the country's long-term business prospects are bright despite the current choppy stock and currency markets and slower economic growth, which are squeezing the industry's profits.