Top Genesis brand to debut in mainland

South Korea's Hyundai Motor will launch its stand alone premium Genesis auto brand in China within two to three years, betting on a luxury lane to profit as competition bites at the lower end of the world's biggest auto market.

Genesis brand chief Manfred Fitzgerald said in a recent interview the company is considering building Genesis models in China for sure. But there are also other examples of (automakers) who live pretty well off of importing cars," he said, citing Toyota Motor Corp's Lexus.

The plans come as Hyundai tries to reverse out of 10 straight quarters of falling profits, hit in part by sales weakness in China.