Women take investment reins

Ji Yanmei, a 36-year-old female fashion designer from Beijing, started online financing three years ago.

At that time, she had 2,000 yuan ($300) in an online shopping account. But by the end of last year, she said, it had grown to the tidy sum of 100,000 yuan, boosted by investments ranging from bank-financing products to a crowd-funding project for raising sheep.

"Online investment is just online shopping that gives you special satisfaction," said the mother of two.