Bid to give panda a brand name stirs outcry

The possibility that the first panda born in Shanghai could be named after a well-known health product has generated an outcry online.

The female bear was born in the Shanghai Wild Animal Park on July 9, and the park has since launched a campaign asking the public to give her a name.

But web users found out that the maker of melatonin product Naobaijin has sponsored a TV commercial for the name-seeking campaign, leading to concerns that the panda could be named after the product if the company manipulates the campaign.