E-shopping gets a rural foothold

Editor's Note: After visiting Huichang, a county in East China's Jiangxi province, in April, China Daily made another trip in late July to discover more about the efforts the Huichang government has made to not only develop the county's economy, but also to improve its governance and cultural atmosphere.

Equipping her grocery store with an electronic touch screen for placing online orders was a good business decision for owner Hong Qinglan, a resident of Daxiba, Huichang county, Jiangxi province.

The screen, which looks like a giant smartphone standing in the store, helps shoppers browse through various goods offered by companies both locally and all around China.