Buyers from 1990s top confidence chart
By Hu Yuanyuan | China Daily | Updated: 2016-08-06 07:41
China's post-1990 consumers posted the highest consumer confidence in the second quarter of the year, due to their optimism on job prospects, personal finance and willingness to spend, the latest survey from consultancy The Nielsen Co showed on Friday.
Their Consumer Confidence Index stood at 110, higher than that of any other age group, followed by the post-1960 (108) and post-1980 (105) generations, according to the survey.
"The post-1990 consumers are more open to new things and have a strong willingness to spend, therefore creating lots of opportunities for all types of businesses," said Eva Ng, vice-president of Nielsen Greater China.
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