Another winner from Hangzhou

Editor's note: In this second and final part of the series on the Yangtze River Delta region, China Daily captures the impact of an ambitious plan for a cluster of 26 cities on the local business scene in Nanjing and Hangzhou. From robotics to medical devices, from cross-border e-commerce to retail, the region's businesses, whether big or startups, are trailing a blaze in their respective niches. The first part on Tuesday focused on Shanghai and Hefei.

For consumers in the Middle East, the most widely used online marketplace for cross-border e-commerce is JollyChic. Surprisingly, the rising brand is based in Hangzhou, where Alibaba has its headquarters.

The JollyChic brand is owned by Jolly Information Technology Co Ltd, which was founded in 2012 by Ding Wei and his two partners to serve consumers in Europe, the United States and the Middle East.