One woman's quest for the perfect rice noodle

Guo Yonghong receives guests in a pearl-white hall lined with glass showcases, exhibiting one of Huichang county's most famed food products - rice noodles, or mifen, a popular staple in South China and Southeast Asia. Guo, the general manager of Jiangxi Wufeng Food Co, has worked in the industry for more than 27 years.

Under her leadership, the company has turned two decades of innovation and hard work into commercial success, with its rice noodles now being sold in the United States, Canada, France, the United Kingdom and 20 other countries and regions.

Guo began her career as a quality-control operative in a sugar factory in Jiangxi province, before moving to work in a State-owned rice noodle factory in Huichang in 1989.