Changing the game

A Chinese company looks to hold more live-music events themed on movies as the market for concerts gets tough. Xu Fan reports.

China's booming movie industry will likely boost live-music events here, says Ma Le, a veteran concert operator who helped film-director Feng Xiaogang hold his first theme concert last year.

Feng's concert at Beijing Workers' Stadium in November not only surprised his fans but it was a hit, drawing more than 9,000 to the venue and more than 2 million online.