Finding fashion online

Retailers are moving to convert adversity into opportunity as they try to breathe new life into a sluggish market by using Internet platforms to hawk their high-end merchandise. Sun Yuanqing reports.

While the luxury goods retail market in China has been facing difficulties in recent months with sales declining and stores closing, some entrepreneurs are using this setback to seek opportunities online.

Mei.com, a "flash sales" platform for luxury goods and fashion, and Alibaba's major online marketplace, Tmall.com, held a fashion show on March 30 in Shanghai, announcing a collaboration to launch a luxury channel on Tmall.com.