China outreach should be 'acceptable'
As interactions between China and the rest of the world continue to increase, it is necessary to construct a system of discourse that both insists on China's value and is acceptable to people in other countries, said Cai Mingzhao, president of Xinhua News Agency.
He made the remarks at a forum - "Strategy and Path: Constructing a Discourse System that Links China and the World" - in Beijing on Thursday. The forum, organized by Xinhua, invited senior media researchers and the leaders of several major domestic media outlets to discuss the topic.
"Whatever philosophy a nation has, it must hold the defense of national interests as the guiding principle in its external communications," Cai said. "That requires us not only to tell stories but also to tell them in a way that's acceptable to people in other countries."
