Alibaba ups its game in quality control by linking with safety agency

Alibaba Group Holding Ltd has stepped up its effort on product quality control by becoming the first e-commerce company in China that connects to the database of the country's certification and accreditation authority.

Under a partnership signed between Alibaba and the Information Center of China's Certification and Accreditation Administration on Thursday, the e-commerce giant can access the center's database and verify the China Compulsory Certificate information of products sold on its platforms in real time.

The move is expected to help Alibaba monitor the product quality sold online and help online shoppers get a better sense of the quality of products before they place orders.