L'Oreal seizes the day in China

From reading local detective novels to learning to speak Mandarin, CEO Alexis Perakis-Valat is always curious

Alexis Perakis-Valat reads Qu Xialong's detective novels, has bought photographys from Yang Yongliang and has moved from his Greek roots to speaking fluent Chinese.

This is all part of a world view that has allowed him to ramp up sales of cosmetic and beauty products for France-based L'Oreal Group in China and understand a country that does not stand still in opportunities and challenges.