Looking good on the slopes

As Beijing looks ahead to the Winter Olympics in 2022, global brands are already gearing up to make Chinese winter sports fans look trendy. Sun Yuanqing reports.

With Beijing having bagged the rights to host the Winter Olympics in 2022, skiwear makers have begun looking at the Chinese market with increasing interest.

Among them is Perfect Moment, a luxury ski and surf brand from France, which showcased its new collection in Beijing recently.