Singles Day sales shatter records
By Meng Jing in Beijing and Zhao Huanxin in Nanjing, Jiangsu | China Daily | Updated: 2015-11-12 07:49
Online shoppers spend $14.33b in frenzied 24 hours of buying binge
China's e-commerce industry set another jaw-dropping sales record on Singles Day, the world's biggest online shopping event, with Alibaba reporting that about 91.22 billion yuan ($14.33 billion) was spent in 24 hours on Wednesday.
The e-commerce giant, which accounts for 8 percent of China's total retail volume, said its sales total on Wednesday far exceeded the 57.1 billion yuan in transactions it generated last year.
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