Bite-size treats eat into the snack market grows

Fun nutritious snacks are being rolled out by the food industry to entice Chinese consumers who are looking for healthy options.

Mondelez International Inc, the multinational confectionery, food and beverage conglomerate based in the United States, has launched a range of bite-sized products such as Oreo Bowties, Oreo Flute and Mini Oreo.

With the emphasis on healthy products, Mondelez is hoping that 25 percent of sales revenue will come from these products by 2020.