Time to jump on the e-commerce bandwagon
By Zhang Chunyan | China Daily | Updated: 2015-09-29 09:19
As the e-commerce sector expands here, foreign companies are linking up with China's major online platforms to push their brands.
Even though retail sales growth is showing signs of slowing, along with the rest of China's economy, there are still opportunities out there. And they tend to be in cyberspace.
Online sales, for example, in the world's largest digital marketplace are growing at an annual rate of 25 percent. According to Bain & Company, a top management consulting firm, business-to-consumer online retail in China, or B2C, will grow three times faster than the overall sector.
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