Where love is always in the air

At the Wan Ai hotel next to Beijing Normal University, male receptionists dressed in bright pink shirts are busy taking calls and helping customers check in.

The word "love" is written everywhere and cute cuddly toys can be found all over the pastel pink reception.

But then, the Wan Ai chain does not run ordinary hotels. Instead, they are part of the new phenomenon of love-themed hotels springing up in the country.