Bringing joy and color to communities

Paint maker Nipsea Group is making an impact in rural regions of China

A dash of color is helping to change the lives of underprivileged children in remote areas of China.

The "Color, Way of Love" project in the country, which was rolled out by Nippon Paint China, a member of Singapore-based Nipsea Group, one of the paint and coatings manufacturing giants in Asia, was launched in 2009 to help rural primary school students.